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Xiamen Product Selection Center set to supercharge cross-border e-commerce

(en.fao.xm.gov.cn) Updated:2025-02-25

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The 21st CCEE Yuguo attracts many visitors. [Photo/WeChat account: xiamen_swj]

The Xiamen Product Selection Center was jointly launched by the Xiamen Municipal Bureau of Commerce and other departments in collaboration with Yuguo Cross-border at the 21st CCEE Yuguo and Global Platform Resource Conference on Feb 24.

The center adheres to a "cross-border e-commerce + industrial belt" model, integrating Xiamen's high-quality supply chain resources with global market channels to provide local businesses with an efficient channel for overseas expansion.

It will leverage the global platform network and seller resources of Yuguo to provide Xiamen enterprises with full-chain services related to product selection, traffic operation and more.

The center is positioned as a one-stop, cross-border, e-commerce product selection platform. In the short term, it will focus on establishing a core supplier database covering industries such as outdoor sports and home living. 

In the medium term, an AI matching system will be introduced to connect global demand and Xiamen supply in real time. The long-term goal is to collaborate with overseas warehouses and logistics companies to build a cross-border ecosystem, allowing high-quality Xiamen products to seamlessly enter global markets.

Meanwhile, 13 companies from Xiamen involved in a wide range of key sectors, including kitchen and bathroom, sports, fashion, and optics, shone at CCEE Yuguo. The participation of these companies aligns closely with the innovative development model promoted by the center. With a diverse array of excellent products, these companies are promoting the high-quality development of cross-border e-commerce exports.

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